Our mission was to craft a brand identity that reflected Luna Flora’s deep-rooted belief in the transformative power of flowers. Every arrangement in the gallery tells a unique story, reinforcing the concept that each one was a masterpiece in itself. We also recognized the importance of a florist’s team, the creative genius behind their floral designs. By positioning Jordan as a key figure in the brand's narrative, we added a personal touch, making Luna Flora more relatable and relishing in their commitment to timeless romance and unparalleled elegance.